Given demand
, and cost
, find:
- a) Marginal revenue when x = 7 units.
- b) The quantity (x-value) that produces minimum average cost.
- c) Maximum profit (find both the x-value and the profit itself).
| Foundations:
|
Recall that the demand function, , relates the price per unit to the number of units sold, .
Moreover, we have several important important functions:
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, the total cost to produce units;
, the total revenue (or gross receipts) from producing units;
, the total profit from producing units;
, the average cost of producing units.
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| In particular, we have the relations
|

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| while
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- Failed to parse (Conversion error. Server ("https://wikimedia.org/api/rest_") reported: "Cannot get mml. Server problem."): {\displaystyle R(x)\,=\,x\cdot p(x).}
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| and
|

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The marginal profit at units is defined to be the effective profit of the next unit produced, and is precisely . Similarly, the marginal revenue or marginal cost would be or , respectively.
On the other hand, any time they speak of minimizing or maximizing, we need to find a local extrema. These occur when the first derivative is zero.
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Solution:
| (a):
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The revenue function is
.
Thus, the marginal revenue at a production level of units is simply

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| (b):
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| We have that the average cost function is

Our first derivative is then
- Failed to parse (Conversion error. Server ("https://wikimedia.org/api/rest_") reported: "Cannot get mml. Server problem."): {\displaystyle {\overline {C}}\,'(x)\,=\,1-{\frac {64}{x^{2}}}\,=\,{\frac {x^{2}-64}{x^{2}}}\,=\,{\frac {(x-8)(+8)}{x^{2}}}.}
This has a single positive root at , which will correspond to the minimum average cost.
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| (c):
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First, we find the equation for profit. Using part of (a), we have
- Failed to parse (Conversion error. Server ("https://wikimedia.org/api/rest_") reported: "Cannot get mml. Server problem."): {\displaystyle {\begin{array}{rcl}P(x)&=&{\displaystyle {\displaystyle R(x)-C(x)}}\\\\&=&116x-3x^{2}-(x^{2}+20x+64)\\\\&=&-4x^{2}+136x+64.\end{array}}}
To find the maximum value, we need to find a root of the derivative:
- Failed to parse (Conversion error. Server ("https://wikimedia.org/api/rest_") reported: "Cannot get mml. Server problem."): {\displaystyle 0\,=\,P'(x)\,=\,-8x+136\,=\,-8(x-17),}
which has a root at Failed to parse (Conversion error. Server ("https://wikimedia.org/api/rest_") reported: "Cannot get mml. Server problem."): {\displaystyle x=17}
. Plugging this into our function for profit,
we have

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| Final Answer:
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(a) The marginal revenue at a production level of units is .
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(b) The minimum average cost occurs at a production level of units.
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| (c) The maximum profit of Failed to parse (Conversion error. Server ("https://wikimedia.org/api/rest_") reported: "Cannot get mml. Server problem."): {\displaystyle 1220}
occurs at a production level of Failed to parse (Conversion error. Server ("https://wikimedia.org/api/rest_") reported: "Cannot get mml. Server problem."): {\displaystyle 17}
units.
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| Note that monetary units were not provided in the statement of the problem.
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